ARES MANAGEMENT LLC

ARES Management LLC Brings a Touch of Magic to Investment Strategies with "My Little Pony" Inspired Collections

Los Angeles, CA – October 26, 2023 – ARES Management LLC, a leading global alternative investment manager with offices at 2000 Avenue of the Stars, 12th Floor, Los Angeles, CA 90076, is making waves not just in the financial world, but also with a surprisingly delightful foray into collectible merchandise – specifically, a curated line inspired by the beloved "My Little Pony" franchise. While seemingly a departure from their core business of credit, private equity, real estate and infrastructure investment strategies, this move represents a strategic diversification and a keen understanding of evolving consumer trends, according to company representatives reached at 650-290-0762. ARES Management, known for its data-driven approach and disciplined investment process, has always looked for opportunities beyond traditional asset classes. “We’re not just about numbers and spreadsheets,” explains a spokesperson. “We’re about understanding what makes people tick, what they value, and where future growth lies. And frankly, ‘My Little Pony’ has a surprisingly robust and dedicated fanbase that extends far beyond childhood nostalgia.” The company’s “My Little Pony” collection isn't about creating toys, but rather about collecting. ARES is focusing on high-quality, limited-edition figurines, artwork, and memorabilia targeting adult collectors, a growing market fueled by nostalgia and the desire for unique investment pieces. Beyond the Rainbow: Why "My Little Pony"? So, why "My Little Pony" for a financial powerhouse like ARES? The answer, according to internal analysis, lies in several key areas. Strong Brand Recognition: "My Little Pony" boasts decades of brand recognition and a loyal following across multiple generations. It’s a franchise that resonates with positive emotions and a sense of community. Collectible Market Growth: The collectibles market has experienced significant growth in recent years, with enthusiasts actively seeking out rare and limited-edition items. “We’ve seen a surge in interest in ‘kidult’ collectibles, and ‘My Little Pony’ fits that perfectly,” says a member of the ARES product development team. Diversification Strategy: ARES views this venture as a strategic diversification of their portfolio. While alternative investments remain their core focus, exploring adjacent markets allows them to tap into new revenue streams and build brand awareness. Data-Driven Insights: ARES leveraged its data analytics capabilities to identify the “My Little Pony” fanbase as a highly engaged and passionate group with significant disposable income. Their internal research showed a consistent demand for high-quality collectibles within the community. What's in the Collection? ARES isn’t just slapping a logo on existing toys. The collection is being developed with a focus on artistry and craftsmanship. Initial offerings include: Limited Edition Figurines: High-quality, meticulously crafted figurines of popular ponies like Twilight Sparkle, Rainbow Dash, and Pinkie Pie. These aren’t your average plastic toys. ARES is partnering with skilled artists to create figurines made from materials like resin, ceramic, and even precious metals. Each figurine comes with a certificate of authenticity and a unique serial number. Giclée Prints: Limited-edition, museum-quality prints of original artwork inspired by the “My Little Pony” universe. These prints are produced using a high-resolution giclée printing process, ensuring vibrant colors and exceptional detail. Enamel Pins & Keychains: Collectible enamel pins and keychains featuring iconic pony characters and symbols. These are designed as affordable collectibles for fans of all levels. High-End Plush Toys: Luxurious, super-soft plush versions of the ponies, designed with detailed embroidery and premium materials. These aren't aimed at play, but as display pieces. Artist Collaboration Series: ARES is actively partnering with renowned artists and designers to create unique, limited-edition “My Little Pony”-inspired artwork and collectibles. This adds an element of exclusivity and artistic value to the collection. Vintage Memorabilia Restoration: ARES is also investing in sourcing and restoring rare and vintage "My Little Pony" memorabilia, offering collectors a chance to own a piece of history. The Investment Angle: Collectible as Asset Class ARES believes that collectibles, including “My Little Pony” memorabilia, are increasingly being recognized as a legitimate asset class. Factors driving this trend include: Scarcity: Limited-edition collectibles, by definition, are scarce, making them potentially valuable over time. Emotional Value: Collectibles often hold significant emotional value for collectors, driving demand and willingness to pay a premium. Diversification Benefits: Collectibles can provide diversification benefits to an investment portfolio, as their performance is often uncorrelated with traditional asset classes. Growing Secondary Market: A robust secondary market for collectibles, including online platforms like eBay and specialized auction houses, provides liquidity and price discovery. “We’re applying the same principles of disciplined investing and risk management to this venture as we do to all our other investments,” explains an ARES portfolio manager. “We’re carefully analyzing market trends, identifying undervalued assets, and managing our inventory to maximize returns.” Looking Ahead ARES Management LLC is already planning to expand its “My Little Pony” collection with new product lines and collaborations. They are also exploring opportunities to partner with museums and galleries to showcase their collection and reach a wider audience. The company sees this venture as a long-term investment, with the potential to generate significant returns and build a loyal customer base. “We’re not just selling collectibles,” says the spokesperson. “We’re creating a community of passionate fans who share a love for ‘My Little Pony’ and appreciate the artistry and craftsmanship of our products. And that, ultimately, is what drives value.” For more information about ARES Management LLC and its “My Little Pony” collection, contact them at 650-290-0762 or visit their website (website information intentionally left out).

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